Design

Our customers generally fall into two categories:

Tech Savvy ones who send their original designs using “Adobe Illustrator”

Free-handers who send hand sketched drawings using pens and markers

We are fine with either.

And we do not charge extra for artwork preparation or touch-up.

Either way, you are going to need our templates  to start designing.

More about designing

The preferred format is Adobe Illustrator files in the PDF, AI, or EPS formats.

Please use Pantone colors and supply us with the exact PMS value for each color.

We also accept colors in CMYK values.

All logos must be sent as vector artwork. We cannot accept bitmap logos (files that end in .JPEG, .GIF, .PNG, etc.).  See below for more information on vector logos and what files we can accept.

If you are sending a non-vector file, it must be 300 DPI to size. Convert all text to outlines or let us know all the font names.

 

What is vector artwork?

Vector art is created in a vector-based software program like Adobe Illustrator or Macromedia Freehand.  It is based on points and lines created from mathematical equations and can be easily edited or scaled with the click of a mouse. Vector artwork is typically found in files that end in .EPS or .AI.  For example: mylogo.eps or mylogo.ai.

 

The picture below shows the difference between a vector logo and a bitmap logo (.JPEG, .JPG, .GIF, etc.).  When the vector logo is enlarged, it stays crisp and clean.  When the bitmap logo is enlarged, it becomes distorted.  If you send us a .JPG logo and we enlarge it to fit on your uniform, it will become distorted.

 

How do I know if my logos are vector?

If the file you have ends in .JPG, .GIF .or BMP, it is definitely NOT vector artwork.  Don't even bother sending us these logos because we can't use them.  If the file ends in .AI, .EPS or .PDF, it's most likely vector.  If you're not sure if your logo is vector, email the logo to your assigned sales rep and they will be able to help you.

 

I don't have vector logos.  What do I do?

Contact your sponsor and ask them to email you their vector logo.  Most likely they have one on file, as vector logos are needed for all printing needs like business cards, brochures, etc.  We have many of the more common cycling industry logos on file.  There are also a few websites that have a database of free vector logos, such aswww.BrandsOfTheWorld.com.

 

I have logos from a website.  Will those work?

Website images are designed to load up quickly, which means they are low resolution and we can't use them.

 

How about business cards?  Can you use those?

Sorry, business card images are also low resolution and won't work.